Follow us on social media


Transforming What Your SMEs Know to What Your Learners Need

  • 10 Aug 2022
  • 12:00 PM - 1:00 PM
  • Virtual Event
  • 31



Have you ever had this conversation with a SME (subject-matter expert)? SME: “This needs to be in the course.”
You: “I’m not sure it does.”
SME: “Yes, they definitely need to know it.”
You: “But I’m not sure it will help them.”
SME: “Well then at least need to be aware of it.”
You: “Hmpfh.”
Your learners have needs, and your SMEs have knowledge and experience. But do those two things always line up? When creating learning content, SMEs with the best intentions can end up creating content that’s long on information, short on practical application, and wrapped up in a bullet-point PowerPoint bow. The next thing you know, your learners are going to YouTube to find what they need instead.

In this session, you’ll learn five key strategies for working more effectively with subject-matter experts to create content that sticks. You’ll gain practical insights, tips, and resources for making the most of your SME’s expertise and for harnessing that power in a productive and helpful way. You’ll walk away better able to move your online content from simply conveying information to helping your learners solve the real problems they face every day.


You will learn to:
-Change the focus of your efforts from the SME’s expertise to the learner’s needs.
-Negotiate out “nice-to-know” information.
-Help SMEs break down what they've learned over the years in a way that's helpful to others.
-Use one simple question to determine what content should be included and what should be cut.

ATD Nebraska All-Inclusive Members - FREE

Non-members - $20 

About the Speaker: Diane Elkins

Diane Elkins is the co-owner of Artisan E-Learning, a custom e-learning development company and E-Learning Uncovered, where she helps people build courses they’re proud of. She has built a reputation as a national e-learning expert by being a frequent speaker at major industry events for ATD, The Learning Guild, and Training Magazine. She is also the co-author of the popular E-Learning Uncovered book series as well as E-Learning Fundamentals: A Practical Guide from ATD Press. She is a past board member of the Northeast Florida and Metro DC chapters of ATD.

ATD Nebraska Chapter has been pre-approved by the ATD Certification Institute to offer educational programs that can be used towards initial eligibility and recertification of the Certified Professional in Talent Development (CPTD) and Associate Professional in Talent Development (APTD) credentials. 

ATD Nebraska is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®

ATD Nebraska, P.O. Box 85793 Lincoln, NE 68501-5793     (402) 850-6710   |

Powered by Wild Apricot Membership Software